PRIVACY POLICY

Last updated: 20 February, 2025

This Privacy Policy describes Our policies and procedures on the collection, use, and disclosure of Your information when You use the Service and informs You about Your privacy rights and how the law protects You.

We use Your Personal Data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.

Interpretation and Definitions:

Interpretation

The words with capitalized initial letters have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or plural.

Definitions

For the purposes of this Privacy Policy:

  • Account means a unique account created for You to access our Service or parts of our Service.

  • Company (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to PowerUp Global Ltd, 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ.

  • Country refers to the United Kingdom.

  • Device means any device that can access the Service, such as a computer, cellphone, or digital tablet.

  • Personal Data is any information that relates to an identified or identifiable individual.

  • Service refers to the Website, Employee Account or Employer Dashboard and Mobile Application.

  • Service Provider means any natural or legal person who processes the data on behalf of the Company.

  • Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (e.g., duration of a page visit).

  • Website refers to PowerUp, accessible from www.powerupglobal.io.

  • You refers to:

    • An individual accessing or using the Service (e.g., an employee using the PowerUp Employee Account).

    • A company or other legal entity accessing the Employer Dashboard via Microsoft Power BI.

  • Profiling refers to the collection of psychometric, work, and health data through the PowerUp Employee Account, accessed via web or mobile application. This data is aggregated and anonymized before being used for analytics and insights in employer dashboards.

  • Employer Data refers to additional business-related data that an employer may provide to Us, such as employee retention rates, sales performance, or productivity metrics. This data is also anonymized and aggregated before being used for reporting and insights.

  • AI Copilot refers to the artificial intelligence-powered chatbot within the Service that can process employee profiling and employer data data, provide insights, offer support, and answer user queries.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data:

While using Our Service, We may ask You to provide Us with certain personally identifiable information, including but not limited to:

  • Email address

  • First name and last name

  • Usage Data

  • Health data (if You choose to connect third-party health services such as Google Fit or Apple Health)

Health Data Collection:

If You choose to connect Your Wearable or phone health data (for example but not limited to Google Fit or Apple Health) account to Our Service, We may collect, store, and process health-related data, including but not limited to:

  • Steps taken, heart rate, and activity data

  • Blood pressure, glucose levels, or weight (if tracked through the connected service)

  • Health-related images captured via Our AI-powered camera, such as photos of blood pressure readings or weight scales.

  • Active and resting calories.

We use this data solely to provide and improve Our Service and do not share this data with third parties for advertising purposes.

Usage Data:

Usage Data is collected automatically when using the Service and may include:

  • Your Device’s Internet Protocol (IP) address

  • Browser type, version, and pages visited

  • Date and time of Your visit, time spent on pages, and diagnostic data

  • Mobile device type, unique device ID, and mobile operating system details

Tracking Technologies and Cookies:

We use cookies and similar tracking technologies to track activity on Our Service. You can refuse cookies through Your browser settings, but some parts of the Service may not function properly without them.

Use of Your Personal Data:

The Company may use Personal Data, including your profiling data, for the following purposes:

  • To provide, maintain, and improve our Service.

  • To manage Your Account and registration.

  • To analyze and enhance user experience through health, well-being, performance, or productivity-related insights.

  • To provide customer support including AI-driven support via the AI Copilot

  • To ensure compliance with applicable regulations.

  • To generate aggregated, anonymized workplace insights for Employers using the Employer Dashboard (Microsoft Power BI). This data is never individually identifiable.

  • To communicate updates or promotions (if opted-in).

Employer Dashboard:

Employers who use the PowerUp Employer Dashboard, available via Microsoft Power BI, receive insights based on employee profiling data and additional business metrics they may provide. To protect individual privacy, all data displayed in the dashboard is:

  • Aggregated and anonymized before being included in any reports or analytics.

  • Not linked to any identifiable employee to ensure confidentiality.

  • It may also be combined with employer-provided data (such as employee retention rates or sales performance) in a way that prevents the identification of any specific individual.

Employers do not have access to raw employee profiling data. Instead, they receive trends, benchmarks, and aggregated insights that help improve workplace well-being and performance.

AI Copilot and Automated Processing:

Our Service includes an AI Copilot, built on Microsoft, which is an AI-powered chatbot designed to assist You with queries, insights, and recommendations based on Your data.

  • The AI Copilot may process Profiling or Employer data that is provided to PowerUp (such as psychometric, work, and health insights) to provide personalized responses.

  • The AI Copilot does not store Your conversation history beyond the session unless explicitly required for Service improvements.

  • The AI Copilot does not make decisions that impact employment, promotions, or performance evaluations. Any insights provided are informational only.

  • The AI Copilot does not share or sell Your data to third parties, nor is it used for marketing or advertising purposes.

We will not use Your profiling data for marketing or advertising purposes.

Sharing Your Personal Data:

We may share Your personal information in the following situations:

  • With Service Providers: To help provide and improve Our Service.

  • For Business Transfers: In the event of a merger or sale.

  • With Affiliates or Employers: Employers may access aggregated, anonymized insights based on employee profiling data. No personally identifiable employee data is shared with employers

  • With Legal Authorities: When required by law.

  • With Your Consent: If You opt to share Your data.

We will never sell or rent Your profiling data to third parties. Employer Data provided by companies (e.g., retention, sales, or productivity metrics) will also be anonymized before being included in dashboards or analytics.

Retention and Deletion of Your Personal Data:

We retain Your Personal Data only for as long as necessary to fulfill the purposes outlined in this policy. You can request deletion of Your data at any time by visiting this page: https://api.data.powerupglobal.io/user/request-delete.html

Security of Your Personal Data:

We use industry-standard security measures to protect Your Personal Data, including encryption and secure data handling within the AI Copilot. However, no method of transmission over the Internet or electronic storage is 100% secure.

Children's Privacy:

Our Service does not address anyone under the age of 13. We do not knowingly collect data from children under 13.

Changes to This Privacy Policy:

We may update Our Privacy Policy from time to time. Changes will be communicated through Our Service or via email where applicable.

Contact Us:

If You have any questions about this Privacy Policy, You can contact us. You may also use these details should you request that your Personal Data not be processed by the AI Copilot.

  • By email: info@powerupglobal.io

  • By completing this form: https://www.powerupglobal.io/help